Live TrainingFREE TRAINING FOR WOMEN ATTORNEYS
Build a law firm clients find online, with no referral network and $0 in ads.
Attorney Heather Lee opened her firm 17 days after being sworn in. Three years later: $20M+ in closed transactions, without spending a dollar on ads.
SUNDAY, OCTOBER 18 · 4:00 PM EST
200K+ followers, $20M+ in closed transactions, $0 in ads
THE FREEDOM FIRM FRAMEWORK™
Law school teaches you how to think like a lawyer. This training teaches you how to think like a law firm owner.
In this free live training, I’m walking you through the lessons, decisions, and systems that helped me go from newly barred with no clients to building my own firm around freedom, flexibility, and a life I actually enjoy.
SUNDAY, OCTOBER 18 · 4:00 PM EST
THE LIFE YOU WANT IS CALLING
Taught live: the Internet Lawyer Playbook, the content strategy behind $20M+ in closed transactions.
Now, I’m not going to sit here and pretend this came easily.
Three years ago I'd just passed the bar on my third attempt. I had six figures of student loan debt, no family in the legal industry, and no connections. Sunday nights I had that feeling you probably know, where the week ahead belongs to someone else.
Now...
- I launched my own firm days after being sworn in.
- I’ve closed tens of millions in transactions without a single courtroom appearance.
- $20M+ closed transactions with zero dollars in paid ads.
...all because I learned the business side of law in the right order.
Thousands of attorneys now watch how it’s done.
And here's what they say about my four pillar approach.
SUNDAY, OCTOBER 18 · 4:00 PM EST
Taught live: the Internet Lawyer Playbook, the content strategy behind $20M+ in closed transactions.
Here’s everything you’re going to learn:
01 — How the firm actually gets set up
(because the order matters more than the to-do list)
Entity, compliance, banking and your trust account, done in sequence so nothing has to be undone later. Then one premium flat-fee offer instead of billing hours. This is the pillar everyone wants to skip and the one that ends careers when it's rushed.
02 — The Content Strategy Behind $20M+ in Transactions
(without spending a dollar on ads)
The organic approach behind a 200,000+ follower audience. How to be found and trusted by the right client while staying inside your bar's advertising rules, and how to move a DM to a consultation without practicing law in the comments.
03 — How to charge premium fees as a newer attorney
(and get paid before the work starts)
Why more clients is the wrong goal and better positioning is the right one. The consultation structure, what you say when they need to think about it, and how to collect upfront instead of chasing invoices.
04 — How to build a firm that supports your life instead of consuming it
(and the mistakes I'd avoid if I were starting again)
The systems, templates and tech stack that let a modern firm run lean. Boundaries from day one, using AI responsibly in a practice, and knowing when hiring is actually the answer.
SUNDAY, OCTOBER 18 · 4:00 PM EST
Taught live: the Internet Lawyer Playbook, the content strategy behind $20M+ in closed transactions.
The Internet Lawyer Playbook, taught live.
The Internet Lawyer Playbook is the biggest part of what I teach in this training: the content strategy behind $20M+ in closed transactions, with $0 spent on ads. I’ll walk you through how to set up your profile so the right client finds you, what to post every week, and how to turn a DM into a consultation without giving legal advice in your inbox. It’s the same playbook every pillar of my program is built on.
SUNDAY, OCTOBER 18 · 4:00 PM EST
Taught live: the Internet Lawyer Playbook, the content strategy behind $20M+ in closed transactions.
This training is for you if
- You’re a licensed woman attorney and you’ve been "planning" your firm for longer than you’d like to admit
- You’re at a firm, doing good work, and building someone else’s equity with it
- You already opened a firm and found out that owning one and running one are different jobs
- You’re capable of the legal work and the business side feels like a language you were never taught
It’s probably not for you if
- You want a passive-income idea rather than a law firm
- You want someone to build it for you rather than with you
- You’d rather keep waiting until you feel "ready"
- You think this will happen overnight
You already learned how to practice law. Come learn to build the business behind it.
Free. 90 minutes. Live on Sunday, October 18 at 4:00 PM EST.
SUNDAY, OCTOBER 18 · 4:00 PM EST
THE LIFE YOU WANT IS CALLING
Taught live: the Internet Lawyer Playbook, the content strategy behind $20M+ in closed transactions.
Can’t make it live? Register anyway and you’ll receive information on the next one.